Friday Feature - 10.03.17

As part of our Meet the Maker series on our blog, we have created Friday Feature. Every Friday we will feature a team member and their Etsy shop, to give you a quick glance behind the scenes and discover more about our diverse team members.

Friday 10 March, 2017 – Naomi Vona Art

Name: Naomi Vona

Location: Stepney Green, East London

Etsy Shop: Naomi Vona Art

TELL US ABOUT YOURSELF:

I am an Italian artist based in London. I moved here about one year ago and I am trying to run my own business as an artist. During weekend I love to go to museums and galleries and to have relaxing walks in the parks around the city.

Art prints gift box set

Art prints gift box set

HOW DID YOU GET STARTED ON ETSY?

Although I opened an account many years ago, I never used it to sell. In 2015 I decided to seriously start an online business through Etsy (I was already selling online on Saatchi Art), and to create an affordable gallery of tiny art pieces. I love the fact that Etsy can give you a wider audience and also I was able to collaborate with other artists that discovered my art through this online portal. On the other side, Etsy is a huge place and your “voice” can easily get lost into this amazing sea of creative people. But never give up!

TELL US ABOUT YOUR DESIGN/MAKING PROCESS:

Everything started in 2013, when I bought a big lot of vintage photos and postcards from eBay, because I’ve always loved to collect things as found stuff in any kind of material. Once I had hundreds of vintage photos in my hands too, I just thought: why don’t put my collected stuff on to them? So I started to play around with collages. The results satisfied me so much, I felt really good and I didn’t want to stop. With my collages I like to create double meanings, play with words and I really love to quote songs, books or movies that I love. I work on vintage and found images creating freaky handmade collages. I consider myself as a “photo and video archival parasite”, but with no bad intentions. I draw portals on old photos, postcards and vinyl covers, because I believe that in some way they can allow me to travel in time and space. Every work is basically composed of three elements: my personal life background, my inspirations and subconscious, that is also the glue that puts all together.

Original art gift box set

Original art gift box set

WHAT’S YOUR FAVOURITE THING ABOUT RUNNING YOUR OWN BUSINESS?

I love to be able to organise my daily tasks and priorities and of course, stay in touch to clients, art lovers and other artists sharing a mutual passion with them.

WHEN AND WHY DID YOU JOIN THE TEAM?

I join the team last year, I wanted to understand better how the London designer and makers world runs, and also how the art market works in this area. I also found extremely useful to join in to the FB group. I found a lot of helpful tips and kind people that helped so much. I am very grateful to this group!

To find out more about Naomi follow her on social media:

Facebook: naomivonart

Instagram: @mariko_koda

Twitter: @mariko_koda

London Local Team